Google Code – Allowed users to view source code on websites that was discontinued on March 12, 2015. Below is a listing of many discontinued Google services that are no longer supported, deprecated, merged into other products, or sold off to other companies. Google SMS – Enables users to send text messages over their mobile using SMS to get quick answers, such as driving directions, movie show times, local business listing, etc. Google Now – Service primarily used by mobile users that gives the most relevant information relating to you based of your searching and driving habits.
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In the period around May 9th, there were many reports of an algorithm update . The exact nature of this update was unknown, but many sites reported significant traffic loss. Given the 2.1 designation, this was probably a data update and not a major change to the Penguin algorithm. The overall impact seemed to be moderate, although some webmasters reported being hit hard. Google made what looked like a display change to News-box results, but later announced that they had expanded news links to a much larger set of potential sites.
Google rolled out what appeared to be a major update, with reports of widespread impacts across the SEO community. Gary Illyes jokingly referred to is as «Fred», and the name stuck, but he later made it clear that this was not an official confirmation. With the launch of Chrome 62, Google started warning visitors to sites with unsecured forms. While not an algorithm update, this was an important step in Google’s push toward HTTPS and may have a material impact on site traffic. Chatter and several tools showed ranking volatility around December 14th.